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Affinity Africa

Accra, Ghana

Affinity Africa is a Ghanaian digital-banking platform providing personal and small-business accounts, savings, payments, bank and mobile-money transfers, investment products and loans through mobile and web applications and an agent network. Its proprietary technology and credit-underwriting platform serves underserved and previously unbanked customers. The company says it was founded in 2022 when it obtained a Savings and Loans licence, and publicly launched its mobile operations in October 2024. Founder and group CEO Tarek Mouganie leads its global organisation; Abdul-Jaleel Hussein leads its Ghana operations. Its current published Ghana/global team, boards and advisory committee are recorded with distinct affiliations. It announced an actual $8M seed round on February11,2025 co-led by Grazia Equity and BACKED VC and reported $13M cumulative funding. This company is distinct from US AI-CRM Affinity at affinity.co and the itsaffinity.com compliance-training startup; no AI or neuroscience business is inferred solely from digital banking.

Founded 2022

Team

Abdul-Jaleel HusseinAbdul-Jaleel HusseinChief Executive Officer · Board Member (Ghana)
Andre de HaesAndre de HaesBoard Member (Global)
Andrew DaawinAndrew DaawinChief Technology Officer
Colin WalshColin WalshBoard Member (Global)
Dario BianchiDario BianchiBoard Member (Ghana) · Board Member (Global)
Domenic LippaDomenic LippaAdvisor, Design and branding
Doreen BaffoeDoreen BaffoeHead of People and Culture
Dorothy MensahDorothy MensahBoard Member (Ghana)
Doug LaceyDoug LaceyChairman (Ghana) · Chairman (Global)
Gifty Ossei BoatingGifty Ossei BoatingChief Risk Officer
Ismail DouiriIsmail DouiriAdvisor, Banking and regulation
Ivanna PalmieroIvanna PalmieroAdvisor, Media and communications
Jan PetzelJan PetzelBoard Member (Ghana) · Board Member (Global)
Marcus FedderMarcus FedderAdvisor, Development and impact
Mary BoakyeMary BoakyeAdvisor, Legal and advisory
Michael AnnorMichael AnnorHead of Product
Niama El BassunieNiama El BassunieAdvisor, Operations and strategy
Nilan PeirisNilan PeirisAdvisor, Product and growth
Shefali RoyShefali RoyAdvisor, Risk and compliance
Tarek MouganieTarek MouganieBoard Member (Ghana) · Founder and Group CEO · Board Member (Global)

Investments